How to Start a Startup

Learn the basics behind starting an internet startup — how to evaluate ideas, how to get users, how to raise seed funding, and more!

What's covered in the startup class?

This workshop is designed to be a crash course in starting a web startup from scratch. Zero prior programming experience or CS background is necessary. Once you've learned the ropes you'll be ready to start a startup of your own!

BUILD AND TEST LANDING PAGES

Learn how to quickly and easily generate landing pages for all your startup ideas. Then send traffic to them and see which ones convert — and which ones don't.

PROTOTYPING, LAUNCH, AND GROWTH

Build prototypes from scratch using off-the-shelf tools. Launch them and test a variety of distribution channels. Find what works best for your business.

INCORPORATION AND FINANCING

Discover the best structure to incorporate your startup. See how notes, SAFEs, and equity financings work. Learn the one thing you need to know to get funding.

Armen Petrosian is the founder and CEO of Streamable.com, an online video platform based in New York with over 50 million monthly viewers. He was previously founder and CTO of PlugShare (acquired in 2014). Over his career, Armen has raised millions of dollars from the world's top VC funds and has launched dozens of web and mobile products.

INSTRUCTOR SPOTLIGHT: ARMEN PETROSIAN

STANFORD UNIVERSITY GRADUATE
FOUNDER AND CEO, STREAMABLE.COM

AUA YEREVAN CAMPUS

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offered June July 2017

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